360 Test 2 part 2


28 questions

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  • 1. Open-ended
    30 seconds
    1 pt
    A sales forecast method based on key managers' best estimates of sales in a given planning horizon refers to a sales force composite.
  • 2. Open-ended
    30 seconds
    1 pt
    Budgeting offers the sales department all the following advantages except -ensuring a systematic approach to allocating resources -creating awareness of the necessity to coordinate selling -establishing standards for measuring the performance of the sales organization
  • 3. Open-ended
    30 seconds
    1 pt
    Bernie Skolnik is trying to decide what forecasting method to use. He is especially concerned that the forecasting method be (a) understood by top management and (B) allow for possible changing future market conditions. Mr. Skolnik would be most interested in which of the following criteria for evaluating forecasting methods?
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