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Map the innovation

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8 questions

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  • 1. Multiple Choice
    30 seconds
    5 pts
    Image

    Haagen Dazs ice cream redefined ice cream as something adults could enjoy. Is this

    Product Innovation

    Process Innovation

    Position Innovation

    Paradigm Innovation

  • 2. Multiple Choice
    30 seconds
    5 pts
    Image

    Bausch and Lomb ’ s got out of selling glasses, contact lens, etc., into high tech areas of laser surgery equipment. Is this

    Product Innovation

    Process Innovation

    Position Innovation

    Paradigm Innovation

  • 3. Multiple Choice
    30 seconds
    5 pts
    Image

    Voice over internet protocol (VOIP) telephony, making telephone calls over the internet is:

    Product Innovation

    Process Innovation

    Position Innovation

    Paradigm Innovation

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