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Digital Marketing Review

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20 questions

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  • 1. Multiple Choice
    30 seconds
    1 pt

    The purpose of Digital Marketing is ...

    To encourage users to use mobile devices like mobile phones and mobile tablets

    To save time and effort in marketing

    Leverage on digital platform to promote and sell goods and services

    To protect the environment as print media is bad for the environment

  • 2. Multiple Choice
    30 seconds
    1 pt

    Digital Marketing as a platform increased with the prevalence of devices e.g. smartphones, tablets, notebooks

    True

    False

  • 3. Multiple Choice
    30 seconds
    1 pt

    Which of the below is is a digital marketing techniques? (There is more than 1 correct answer)

    Rewarding a site or individual for each sale/ lead i.e. Affiliate Marketing

    Creating and sharing useful, relevant and quality content content i.e. Content Marketing

    Engaging consumers at a booth by showing content on the tablet to generate interest

    Reaching consumers through their mobile phone with content and information i.e. mobile marketing

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