The purpose and goal of selling is to help customers make ________ buying decisions.
unhappy
happy
satisfying
big
2. Multiple Choice
30 seconds
1 pt
How many steps are there in the selling process?
5
8
9
7
3. Multiple Choice
30 seconds
1 pt
Feature - Benefit Selling is:
matching the features of each product to a customer's needs and wants.
helping a customer pick out a product at work.
not real
is a closing technique
4. Multiple Choice
30 seconds
1 pt
A car's color, price, stereo system, airbags, tires, etc, are considered ___________ features.
extended
tangible
satisfying
none of the above
5. Multiple Choice
30 seconds
1 pt
A car's warranty, service policy, and financing would be considered __________ features?
extended
tangible
satisfying
none of the above
6. Multiple Choice
30 seconds
1 pt
Determining needs/classifying the customer is when you are:
putting them in a category
learning what the customer is looking for
watching them from the cash registar
reading their survey answers
7. Multiple Choice
30 seconds
1 pt
Getting the customer's positive agreement to buy is:
overcoming objections
suggestion selling
presenting the product
closing the sale
8. Multiple Choice
30 seconds
1 pt
Educating the customer about the products features and benefits is:
feature and benefit selling
determining needs/ classifying the customer
presenting the product
none of the above
9. Multiple Choice
30 seconds
1 pt
You just purchased a new iPhone 7 and the sales person shows you a great case for your new phone. What selling step is the sales person using?
suggestion selling
closing the sale
presenting the product
none of the above
10. Multiple Choice
30 seconds
1 pt
You are working at Nordstrom in the shoe department. The customer you are working with loves the stylish shoes you showed them but is unsure of the purchase because of the price. To help make the sale what selling step would you use?
closing the sale
overcoming objections
suggestion selling
feature benefit selling
11. Multiple Choice
30 seconds
1 pt
The two types of motives for buying are rational and emotional.
True
False
12. Multiple Choice
30 seconds
1 pt
Personal selling is any form of direct contact between the sales person and the customer.
true
false
13. Multiple Choice
30 seconds
1 pt
Approach the customer Determining needs Overcoming objections Closing the sale Suggestion selling Relationship building What step is missing?
Greeting the customer
relaxing the customer
presenting the product
understanding what they want
14. Multiple Choice
30 seconds
1 pt
Purchasing a product for its durability is an example of a _____________ motive for purchasing.
Rational motive
Emotional motive
none of the above
15. Multiple Choice
30 seconds
1 pt
There are 3 types of selling approaches, which of the following is NOT one of the three?
Greeting approach
Merchandise approach
Selling approach
Service approach
16. Multiple Choice
30 seconds
1 pt
"Good morning, welcome to Target", is what type of sales approach is this?