A true statement about brainwriting, a method to generate ideas, is that _____.
2. Fill in the Blank
30 seconds
1 pt
In order to ensure the best possible results, problem inventory analysis should be used mainly to _____.
3. Fill in the Blank
30 seconds
1 pt
An attribute of creativity is that _____.
4. Fill in the Blank
30 seconds
1 pt
People who are in focus groups are most likely to _____.
5. Fill in the Blank
30 seconds
1 pt
The technique that is probably the most well known and widely used both for creative problem solving and in idea generation is _____.
6. Open Ended
30 seconds
1 pt
The method that stimulates people to be creative by meeting with others and participating in an organized group experience is known as...
7. Open Ended
30 seconds
1 pt
In the context of methods to generate ideas, which of the following is true about brainwriting?
8. Open Ended
30 seconds
1 pt
Problem inventory analysis
9. Open Ended
30 seconds
1 pt
Identify an accurate statement about reverse brainstorming
10. Open Ended
30 seconds
1 pt
Creative problem solving is a
11. Open Ended
30 seconds
1 pt
Which of the following is a creative problem-solving technique that begins with group members not being aware of the exact nature of the problem to be solved?
12. Fill in the Blank
30 seconds
1 pt
In the context of creative problem solving, a brainstorming session should _____.
13. Open Ended
30 seconds
1 pt
What are the rules of brainstorming?
14. Open Ended
30 seconds
1 pt
True or false: When an entrepreneur seeks to use the checklist method, he or she should ensure that the method is only used to develop completely new ideas.
15. Open Ended
30 seconds
1 pt
The type of brainstorming in which criticism is allowed and new ideas are obtained by focusing on the negative is known as .
16. Open Ended
30 seconds
1 pt
The Gordon Method
17. Open Ended
30 seconds
1 pt
Checklist method
18. Open Ended
30 seconds
1 pt
Which of the following is true of free association?
19. Open Ended
30 seconds
1 pt
The process of forcing relationships among some product combinations is referred to as .
20. Open Ended
30 seconds
1 pt
In the __ __ method, a small notebook that easily fits in a pocket is distributed and new ideas are developed by an individual or a group, with the ideas being regularly recorded.
21. Fill in the Blank
30 seconds
1 pt
A true statement about attribute listing is that _____.
22. Fill in the Blank
30 seconds
1 pt
An entrepreneur who uses the big-dream approach is most likely to _____.
23. Fill in the Blank
30 seconds
1 pt
Developing an entirely new idea through a chain of word associations is known as _____.
24. Open Ended
30 seconds
1 pt
Arrange the following steps of the forced relationships process in the correct order.
25. Open Ended
30 seconds
1 pt
Parameter identification
26. Open Ended
30 seconds
1 pt
Creative analysis
27. Open Ended
30 seconds
1 pt
An accurate statement about the collective notebook method is that
28. Open Ended
30 seconds
1 pt
The idea-finding technique that involves an entrepreneur listing the attributes of an item or problem and then looking at each from a variety of viewpoints is referred to as __ __.
29. Fill in the Blank
30 seconds
1 pt
An innovation is most likely considered to be an ordinary innovation if _____.
30. Open Ended
30 seconds
1 pt
The __-__ approach to coming up with a new idea requires that an entrepreneur dream about a problem and its solution.
31. Open Ended
30 seconds
1 pt
Free association is particularly useful in...
32. Open Ended
30 seconds
1 pt
Key Facets of Parameter Analysis include
33. Fill in the Blank
30 seconds
1 pt
The type of innovation that occurs most frequently is _____ innovation.
34. Open Ended
30 seconds
1 pt
List the types of innovation in decreasing order of uniqueness
35. Open Ended
30 seconds
1 pt
Continuous innovations
36. Open Ended
30 seconds
1 pt
dynamically continuous innovations
37. Open Ended
30 seconds
1 pt
discontinuous innovations
38. Fill in the Blank
30 seconds
1 pt
In the context of the new product/service classification system, market extension is most likely to take place in a _____.
39. Fill in the Blank
30 seconds
1 pt
The rarest type of innovation is the _____ innovation.
40. Fill in the Blank
30 seconds
1 pt
An accurate statement about opportunity recognition is that _____.
41. Fill in the Blank
30 seconds
1 pt
An accurate statement about technological innovation is that _____.
42. Fill in the Blank
30 seconds
1 pt
Products and services that are completely new and fulfill previously unfulfilled functions are most likely to be _____ innovations.
43. Open Ended
30 seconds
1 pt
The stages that each product goes through from introduction to decline are known as _ _ _.
44. Fill in the Blank
30 seconds
1 pt
In the context of the new product/service classification system, remerchandising is most likely to occur in a _____.
45. Fill in the Blank
30 seconds
1 pt
While establishing criteria for the stages of the product planning and development process, an entrepreneur should ensure that _____.
46. Open Ended
30 seconds
1 pt
5 Major Stages of the Product Planning and Development Process
47. Fill in the Blank
30 seconds
1 pt
When an entrepreneur establishes evaluation criteria for a new idea, he or she must ensure that the idea _____.
48. Open Ended
30 seconds
1 pt
What is by far the most crucial criterion of a proposed new product idea?
49. Open Ended
30 seconds
1 pt
True or false: An entrepreneurial firm's new product or service idea must be supported by and contribute to the firm's sales and profits.
50. Open Ended
30 seconds
1 pt
What happens in the idea stage of the product development process?
51. Open Ended
30 seconds
1 pt
Which of the following is most likely a step involved in the idea stage of the product planning and development process?
52. Fill in the Blank
30 seconds
1 pt
E-commerce offers entrepreneurs an opportunity to _____.
53. Open Ended
30 seconds
1 pt
Fully insourcing operations
54. Open Ended
30 seconds
1 pt
Fully outsourcing operations
55. Open Ended
30 seconds
1 pt
What is true about the role of e-commerce in today's businesses?
56. Open Ended
30 seconds
1 pt
Which of the following are the benefits that a mobile app offers over a traditional website? (Check all that apply.)