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- 1. Multiple Choice
What does "Encoding" mean?
Interpreting brainwaves as computer code
Translating sensory information into a code that can be understood by the brain
Improving your memories with rehearsal
Retrieving LTMs from storage
- 2. Multiple Choice
"Learning the alphabet to the tune of: 'Twinkle Twinkle, Little Star'". This is an example of...
Semantic Encoding
Visual Encoding
Acoustic Encoding
Olfactory Encoding
- 3. Multiple Choice
What does "haptic encoding" mean?
Sensory information about how something feels to the touch
Sensory information about how something smells
Sensory information about how something tastes
Sensory information based on how something looks
- 4. Multiple Choice
What is the correct process for creating memories?
Retrieval > Storage > Encoding
Encoding > Retrieval > Storage
Encoding > Storage > Retrieval
Storage > Encoding > Retrieval
- 5. Multiple Choice
Which of the following is a description of "storage"?
Recalling information
Learning information in terms of how it sounds
Holding information in your memory
Putting information into your memory
- 6. Multiple Choice
What was the aim of Baddeley (1966)?
To see if there was a difference between visual and acoustic encoding
To see if there was a difference between the encoding of LTMs and STMs
To see if there was a difference between storage and retrieval
To see if there was a difference between STMs and LTMs
- 7. Multiple Choice
The findings of Baddeley (1966) were...
People confused semantically similar words in the STM condition, and acoustically similar words in the LTM condition
People confused semantically similar words in the LTM condition, and acoustically similar words in the STM condition
People confused acoustically similar words in both the STM and LTM conditions
Participants recall accuracy was no different for semantically similar words and acoustically similar words
- 8. Multiple Choice
What sort of words did Baddeley test the participants on in his 1966 study into the how memories are encoded?
Semantically similar and dissimilar words
Lists of random words from the dictionary
Acoustically similar and dissimilar words
Visually similar and dissimilar words
- 9. Multiple Choice
What was the conclusion of Baddeley (1966)?
STMs are encoded semantically and LTMs acoustically
STMs are encoded visually and LTMs semantically
STMs and LTMs are encoded acoustically
STMs are encoded acoustically and LTMs semantically
- 10. Fill in the Blank
One point that supports the findings in Baddeley (1966) is that it was a controlled lab experiment. This means the researchers could control for ________ variables.
- 11. Multiple Choice
A point that criticises the findings in Baddeley (1966) is...
A 20 minute gap between encoding and recall is not long enough to engage the LTM
The study controlled for people who have poor hearing
STMs are not only encoded acoustically - we use some visual information, too
The study took place in a public place, meaning it was difficult to control for extraneous variables
- 12. Multiple Choice
"My 12th birthday party" is an example of...
An episodic memory
A semantic memory
A procedural memory
A declarative memory
- 13. Multiple Choice
"Driving a car" is an example of...
An episodic memory
A declarative memory
A procedural memory
A non-declarative memory
- 14. Multiple Choice
"Paris is the capital of France; I went there last year for my honeymoon" - this is an example of...
An episodic memory
A semantic memory
A declarative memory
A non-declarative memory
- 15. Multiple Choice
The evidence that supports the existence of different types of LTMs is...
There is no clear difference between semantic and episodic memories - they are always mixed together
We see activity in different parts of the brain depending on what sort of memory is being recalled
It's a really easy idea to understand
Patients with damage to specific parts of their brains only lose specific types of memories
- 16. Multiple Choice
The first stage of the MSM (Atkinson & Shiffrin, 1968) is...
LTM
Sensory Register
STM
Rehearsal Loop
- 17. Multiple Choice
Choose the correct word for the gap:
"The ___________ has a low capacity and a very low duration of about 30 seconds"
LTM
Sensory Register
STM
Rehearsal Loop
- 18. Multiple Choice
Choose the correct word for the gap:
"The ___________ has a very high capacity and a very low duration of about half a second"
LTM
Sensory Register
STM
Rehearsal Loop
- 19. Multiple Choice
Choose the correct word for the gap:
"The ___________ has an infinite capacity and a very high duration"
LTM
Sensory Register
STM
Rehearsal Loop
- 20. Open Ended
Describe the Rehearsal Loop in as few a words as possible
- 21. Multiple Choice
What do you have to do with information in the Sensory Register in order for it to pass to the STM?
Give it a banana
Give it some love
Give it attention
Give it a voucher for a 3-week, all-expenses-paid holiday in a luxury cabana on a private beach in Mexico
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