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Draw a representation of "The Marketing Concept" the whole goal of Marketing. Think: How should customers feel? What should businesses get out of it?
Which part of "Market Segmentation" would, "interests" fall under:
Companies can sell Goods, Services, or Ideas but all the Marketing considerations will still apply:
Draw a representation of Mass vs Target vs Niche Marketing:
Brand Positioning means:
Where will we put our store?
Who are we? How should our customers feel about us? How do we compare to competition?
Where will we place our logo?
Describe why this logo style might not work for a pediatrician's office:
How many functions of packaging can you remember:
Which type of promotion do you think would be most effective for Your Business idea?
This ad really only makes sense if you realize that is Elvis. If you don't know about Elvis it won't have:
What kinda person doesn't recognize Elvis?
This ad uses what type of consumer motivation strategy:
Which will be the higher number?
Which is NOT technically one of the members of the supply chain or distribution channel? (though they would be involved in the process)
I sell Oreo cookies hoping they will also choose to buy milk, I factor this into my pricing. This is:
Optional Product Pricing
Captive Product Pricing