Business

9th -

10thgrade

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IGCSE Marketing

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10 questions

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  • 1. Multiple Choice
    1 minute
    1 pt

    How can businesses respond to changing spending patterns and increased competition

    maintain good customer relationships

    improve existing products

    increase prices

    bring out new products

  • 2. Multiple Choice
    1 minute
    1 pt

    The advantages of selling to a mass market are:

    Total sales in these markets are very high

    Total sales in these markets are very low

    Opportunities for growth of the business due to large potential sales

    high levels of competition

  • 3. Fill in the Blank
    1 minute
    1 pt

    Ways of segmenting a market include:

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