Good advertising persuades people to run out and purchase the products they see in commercials.

Advertisers aren’t sure what makes people purchase items because their data isn’t accurate.

Advertising impacts people’s decision-making over time rather than right away.

People need to be more aware of advertising tricks when they buy products.

The author explains why most people respond well to advertising attempts.

The author refers to advertising from the past to show how advertising has lost its effectiveness.

The author uses a personal example to show how people might not realize the impact of advertising.

The author gives an example of a television show to explain how commercials are a form of advertising.

to explain how advertising impacts consumers

to persuade people to ignore fancy advertising

to examine the types of advertising that are most effective

to show people how they have been fooled by advertisements