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QUIZ

University

Business

61%

accuracy

18

plays

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3 years

Business

University

Service Marketing quiz 1

user

18
plays

8 questions

8 questions

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1. Multiple Choice
5 seconds
1 pt
Which of the following is not a tangible dominant?
Detergents
Investment Management
Automobiles
Soft drinks
2. Multiple Choice
5 seconds
1 pt
In services, mass production is easy.
True
False
3. Multiple Choice
5 seconds
1 pt
Which of the following is not an intangible dominant?
Teaching
Cosmetics
Consulting
Investment Management
4. Multiple Choice
5 seconds
1 pt
Goods, services, and ideas are examples of:
Place
Price
Offer
Promotion
5. Multiple Choice
5 seconds
1 pt
What do the 4 P's of the Marketing Mix stand for?
Price/Product/Place/Promotion
Person/Product/Planning/Prices
Positioning/Prices/Popularity/Public
Promotions/Placement/Processes/Preparation
6. Multiple Choice
5 seconds
1 pt
Characteristics of Services are
Intangible
Tangible
Inseparability
Homogeneous
Heterogeneity
7. Multiple Choice
5 seconds
1 pt
Which of the following are participants of Service Industries
ICICI Bank
Reliance Fresh
Gold Gym
Uber/ OLA
TATA Motors
8. Multiple Choice
5 seconds
1 pt
Tasks completed for you by other people or by machines are called:
Goods
Needs
Services
Wants
Answer choices
Tags
Answer choices
Tags
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