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Product Levels

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  • 1. Multiple Choice
    20 seconds
    1 pt

    What does the CORE level of product include?

    fundamental service or benefit

    attributes expected when product is bought

    exceed the expectations

    encompasses all the possible transformations

  • 2. Multiple Choice
    30 seconds
    1 pt

    What does the BASIC level of product include?

    Components that form the product

    attributes expected when product is bought

    exceed the expectations

    encompasses all the possible transformations

  • 3. Multiple Choice
    30 seconds
    1 pt

    What does the EXPECTED level of product include?

    Components that form the product

    attributes expected when product is bought

    exceed the expectations

    encompasses all the possible transformations

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