Developmental communication is distinct from public information, public relations, advertising and marketing and the other professional categories into which communication is usually subdivided, as it is taken back to the symposium in 1971 and its ideas from the 60s

Unfortunately, development communication's association with the government gave it a propagandistic image.

Rural radio stations and rural press have been set up have also been set up to help with rural development. These forms of media have been used in projects such as food production, family planning, forest conservation, values formation and other subjects that important to rural families.

________ may be defined as the purposeful use of the print and electronic media to bring desirable change both in society and in individuals. It focuses on the key problems of Third World or Developing Countries, which includes poverty and issues concerning the poor.

Developmental journalism aims to be readable, interesting, informative and to have an impact on the lives of its readers.

It means the writer or broadcaster must consciously work towards an objective or objectives. The stories written may aim to promote programs such as the adoption of a new rice variety, improved health practices, land reforms, urban uplift, family planning. The writer identifies what needs to happen and how to help change the views of the readers or listeners after reading or listening to his story.

Which characteristic is this?

It means the writer or the broadcaster is reporting also how political personalities use their power to bring positive well-being to the people. This includes reporting government plans and budgets, land reform, taxation, banking and finance, industry, agriculture, population, manpower, community development, public health, social welfare, the environment and science and technology.

Which characteristic is this?

Here, developmental journalism challenges media practitioners to reach the masses through innovations.

Which characteristic is this?

Developmental journalists should be able to assimilate or fully understand economics, sociology, psychology and administration, research methods and demography. It uses a social scientists tools.

Which characteristic is this?

The Philippine Agricultural Journalists and the Communicators for Agricultural and Rural Development were both organized after 1971.

Development Communication is now available as a course here in the Philippines.