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10 questions
Preparation for a story begins when the reporter starts gathering information.
True
False
The central point of a story should always appear in the lead.
True
False
The lead is the most important part of a story.
True
False
The lead should answer all six of these questions: Who? What? When? Where? Why? How?
True
False
In many stories, the names of the main subjects are not as important as what those people did or what happened to them.
True
False
A "blind lead" hides the central point of the story.
True
False
Leads should omit many names, particularly those readers are unlikely to recognize or those of people who played minor or routine roles in a story.
True
False
Leads can be too long, but they cannot be too short.
True
False
Journalists should avoid using active verbs because they make stories seem too sensational.
True
False
Reporters should always know what the central point of their stories will be before they begin gathering information and should not rethink the central point after they have begun.
True
False
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