Business

8th -

12thgrade

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Marketing

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36 questions

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  • 1. Multiple Choice
    1 minute
    1 pt
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    Which of the following best describes market segmentation?
    Dividing a large market into a smaller sub-market
    Selling goods for less than their production cost to maximise sales
    Maintaining long-term ties with customers to encourage repeat sales
    Identifying the consumer groups most likely to buy a business's products
  • 2. Multiple Choice
    1 minute
    1 pt
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    Which of the following best describes a target market?
    Close competitors of a business
    The people who buy a business's products
    Groups that do not buy a business's products
    The individuals at whom a business's marketing strategies are aimed
  • 3. Multiple Choice
    30 seconds
    1 pt

    Define Promotion.

    Any from of communication a business or organisation uses to inform, persuade, or remind.

    The number of different product lines a manufactures or sells

    The process of creating, growing, and manufacturing

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