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- 1. Multiple ChoiceWhat is the first task in the market research process?conclusionpresent data in chartssurvey target marketaim of the research
- 2. Multiple ChoiceWhat do you need to focus on in your MResearch to get an M/Ex?the aim of your MRthe validity of the MR processthe data in your surveythe product you're making
- 3. Multiple ChoiceWhich sampling method involves a selection of every third person?randomstratafiedsystematicstack
- 4. Multiple ChoiceWhich question is not an example of an open question?Do you prefer this productRate this productHow did this happenPlease describe.
- 5. Multiple ChoiceWhich sampling method involves a particular demographic of person?randomsystematicstratefiedstack
- 6. Multiple ChoiceWhich one is not an example of questioning methods?closedrangemulti-choicefocus group
- 7. Multiple ChoiceWhat do you need to decide before you hand your target customer your survey?decide on the sampling methoddecide if you like themdecide if they will answer it truthfullydecide on how many to survey
- 8. Multiple ChoiceMaking your data valid means .....having enough respondents answer your surveyensuring your charts make sensehaving a range of survey questionsensuring that the MResearch process is valid
- 9. Multiple ChoiceWhat does the O stand for in SWOT?organisationopportunityoliopolgyothaemotoma
- 10. Multiple ChoiceHow will you know you have met your AIM?your charts will show the aimyour aim is your aimyour questions will be designed to find out your aimyour findings will confirm your aim
- 11. Multiple ChoiceWhat is the conflict between quantitative and qualitative?ensuring the number of respondents will give you valid dataensuring the respondents give you valid answersensuring the questions are validensuring the number of questions are quality
- 12. Multiple ChoiceYour conclusion must include .....MResearch business terminologypercentages from chartskey points from the datareferences to your aim
- 13. Multiple ChoiceStrengths and weaknesses are based on your ....MResearch processchartssurveyconclusion
- 14. Multiple ChoiceValidity means ....useful and meaningfulmany and indepthreal and applicablereliable and accurate
- 15. Multiple ChoiceThe excellence answer involves writing about how to improve your MResearch. Which one is not a MResearch step?aimfindingssamplingnumbers
- Answer choicesTagsAnswer choicesTags