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- 1. Multiple ChoiceWhat is a bleed?A printed image that extends to the very edges of a page.An image that is fringed with a red colourA graphic feature such as a button
- 2. Multiple ChoiceWhat is a callout?The central image or subject strikes a pose which suggests they are calling or shouting out to the audience.The callout aims to tease the audience to turn inside; often a short piece of text set in larger type than the rest of the page to attract attentionThe visual look of a product's logo or other printed material that can be used to lead satisfied customers to purchase other products bearing the same marks.
- 3. Multiple ChoiceWhat is a caption?Short copy below – or close to - a photograph that describes what is taking place and/or identifies the people in the picture.The visual look of a product's logo or other printed material that can be used to lead satisfied customers to purchase other products bearing the same marks.Seen as an introductory headline below the masthead describing the magazine.
- 4. Multiple ChoiceWhat is the masthead?Text normally on the left hand side of the front cover.The title of magazine presented in a recognisable typography/fontThe first letter of the article which is in a larger/different/elaborate font.
- 5. Multiple ChoiceWhat are buzzwords?Words or phrases used to engage a reader’s interest in a story by making it sound exciting/valuable e.g. ‘Exclusive’, ‘Sensational’,Words or phrases which express negative connotations designed to make subjects seem menacing.Words and phrases which are onamatpoeic
- 6. Multiple ChoiceWhat is a house style?The essential articles which are inside the magazine and are stated through sell lines.Quotes above the
main cover line which connote the
personal feel of the double page
spreadIs the overall look and representation associated
with a product. - 7. Multiple ChoiceWhat is a direct mode of address?Forthright and assertive language used to communicate franklyThe model/subject looks directly at the audience, or the writing speaks to ‘you’ or 'we'.The model looks away, or the writing refers to ‘people’ or ‘the public’.
- 8. Multiple ChoiceWhat are banners and graphics?Seen as an introductory headline below the masthead describing the magazine.The visual look of a product's logo or other printed material that can be used to lead satisfied customers to purchase other products bearing the same marks.Graphic features (e.g buttons, blocks, skylines)
used to draw attention
and plug features of the
magazine. - 9. Multiple ChoiceWhat is a strapline/tagline?The title used by known typography to make the readers become familiar with what magazine they are reading.An introductory headline below the masthead describing the magazine- like a slogan.Text normally on the left hand side of the front cover.
- 10. Multiple ChoiceWhat are cover lines?Headlines which act as a plug to
articles in the magazine in
order to tempt readers to
purchase the magazine.Lines and graphics which ornament the cover and draw attention to content insideCover images used to
attract the target
audience - Answer choicesTagsAnswer choicesTags