Lesson
Review Research Methods
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flora_tran_65332
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  • Slide 1
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    Review Research Methods

    All-you-can-use

  • Slide 2
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  • Slide 3
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  • Question 4
    30 seconds
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    Q.

    Which ones of these data collection methods are qualitative?

    answer choices

    Structured, questionnaire-based interview

    Structured observation

    Focus group

    Semi-structured interview

    Participant observation

  • Slide 5
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  • Question 6
    30 seconds
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    Q.

    Which way of distributing questionnaires is completed by interviewer?

    answer choices

    Delivery and collection questionnaire (drop and pick)

    Online questionnaire

    Postal questionnaire

    Telephone questionnaire

  • Slide 7
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  • Question 8
    30 seconds
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    Q.

    It is most appropriate to use in-depth interview in ___________ research.

    answer choices

    exploratory

    descriptive

    explanatory

  • Slide 9
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  • Question 10
    30 seconds
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    Q.

    Which methods are most appropriate for meeting this research objective: to explore the strategies general managers of three-star, full-service hotels used to reduce voluntary frontline employee turnover

    answer choices

    Quantitative study

    Qualitative study

    Semistructured interviews

    Multiple case study

    Questionnaire-based survey

  • Slide 11
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  • Question 12
    30 seconds
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    Q.

    One of these research strategies is considered a mixed method approach. What is it?

    answer choices

    survey

    experiment

    case study

    ethnography

  • Slide 13
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    Case study strategy is ...

    • an in-depth investigation of a single person, group, event or community, using multiple sources of evidence

    • appropriate for asking the question ‘why?’ (although the questions ‘what?’ and ‘how?’ are also relevant)

    • most often used in exploratory and explanatory research

  • Question 14
    30 seconds
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    Q.

    If you are concerned with understanding why managers make decisions in certain ways rather than an analysis of the decisions that are made, who makes them, the frequency of decisions and their perceived importance, the case study may be for you.

    answer choices

    True

    False

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